๐Ÿ’ก Solution Discovery

Build the thing right

Description

Solution Discovery is about defining the best solutions for the opportunities identified in the previous phase. This phase focuses on exploring various ideas, validating concepts, and refining potential solutions through user feedback and testing. By iterating quickly and engaging with stakeholders and users, you ensure that the solutions are not only feasible but also align with the identified needs and business goals. The goal is to narrow down to the most effective solution, ensuring that what you build meets the right requirements and delivers real value.

3 Key Benefits

โž• Reduced risk of building the wrong solution

By validating ideas early and often, Solution Discovery helps ensure that the solutions you pursue are the right fit for your usersโ€™ needs. This reduces the risk of investing time and resources into developing features that donโ€™t resonate with your target audience or fail to solve the identified problem effectively.

โž• Efficient use of resources

Mastering Solution Discovery enables teams to quickly identify and discard unviable ideas, focusing efforts on refining the best solutions. This targeted approach saves valuable time and resources by preventing unnecessary work and ensuring that development is aligned with validated concepts.

โž• Faster time to market with better solutions

Engaging in continuous testing and iteration allows teams to refine solutions rapidly, leading to a faster development cycle. By honing in on the most promising ideas early, Solution Discovery helps bring well-validated solutions to market more quickly, giving your product a competitive edge.

3 Common Pitfalls

โš ๏ธ Jumping to solutions too quickly

One of the biggest pitfalls is rushing to develop solutions without thoroughly validating ideas. Skipping steps like prototyping or user testing can lead to building features that donโ€™t adequately solve the problem or meet user needs, wasting resources and time.

โš ๏ธ Relying solely on assumptions

Basing decisions on assumptions rather than actual user feedback is a common mistake. Itโ€™s easy to fall into the trap of believing you know what the user wants, but without proper validation, these assumptions can lead to misguided solutions that fail to resonate with your audience.

โš ๏ธ Neglecting to iterate on feedback

Failing to iterate on feedback is a critical misstep in Solution Discovery. Itโ€™s essential to continuously refine your ideas based on user input. Ignoring or dismissing feedback can result in a solution thatโ€™s off the mark, missing the opportunity to create a product that truly delights users.

Visualization of Solution Discovery

Solution Discovery schema showing ideate, experiment, and validate phases

โ—€ Ideate (Diverge)

This phase encourages broad thinking and the generation of many ideas or potential solutions. It captures the essence of creative exploration and problem-solving, where quantity is key before filtering down.

โ—ผ๏ธ Experiment (Emerge)

Here, you’re starting to shape and refine the ideas generated during ideation. Experimenting is critical in narrowing down the possibilities by testing and prototyping, allowing you to learn more about what works and what doesn’t.

โ–ถ Validate (Converge)

Finally, youโ€™re validating the solutions that emerged from experimentation. This is where you solidify the most viable options and ensure they meet user needs and align with the broader product strategy.

โœ๏ธ Note from the author

Solution Discovery is about finding the best way to address the opportunities you’ve identified. The goal is to ideate, experiment, and validate solutions before moving forward. My approach here is based on my experiences, and while there are many ways to tackle this phase, I believe the key lies in continuously testing and refining until you find what works. This page aims to simplify the process and offer some practical insights that you can use, whether you’re just starting out or looking to refine your approach.

Tolgay B.

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๐Ÿคตโ€โ™‚๏ธ Concierge tests

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๐Ÿง™โ€โ™‚๏ธ Wizard of Oz

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