Interview example

๐Ÿ—ฃ๏ธ Assessing how PM benefit from an e-guide in their daily work

Interview

๐ŸŽฏ Goal: Assess how Product Managers utilize and benefit from an e-guide for product management in their daily work, exploring instances of application, frequency of reference, valued features, challenges, and suggestions for improvement.

๐Ÿง‘โ€๐Ÿคโ€๐Ÿง‘ Participants: ๐Ÿค“ PM of My Product Journal | ๐Ÿ™‹โ€โ™€๏ธ PM with 3-5 years of experienceย 

๐Ÿค“ Thank you for taking the time to chat with us today. Can you please introduce yourself and provide a brief overview of your role and experience in product management?

๐Ÿ™‹โ€โ™€๏ธ ย Of course! I’m Emily, and I’ve been working in product management for about four years. Currently, I lead a small product team in a tech company, overseeing the development and launch of new features for our software.

๐Ÿค“ Great to have you, Emily. Let’s focus on the e-guide for product management. How did you come across the e-guide, and what motivated you to use it?

๐Ÿ™‹โ€โ™€๏ธ ย I discovered the e-guide through a recommendation from a colleague who found it helpful. I was looking for a resource that could provide practical insights and tips for specific challenges we were facing in our product development process. The e-guide seemed like a valuable tool to complement my existing knowledge.

๐Ÿค“ That’s interesting. Can you share specific instances where you’ve applied insights or strategies from the e-guide to your work?

๐Ÿ™‹โ€โ™€๏ธ ย Certainly. When it came to refining our product strategy, the e-guide provided helpful frameworks for crafting a clear vision and mission. It also guided me on establishing relevant KPIs and using OKRs for effective goal-setting. This structured approach significantly improved our strategic planning.

๐Ÿค“ That’s insightful. How often do you refer to the e-guide in your daily work, especially when working on aspects like product strategy?

๐Ÿ™‹โ€โ™€๏ธ ย I integrate it regularly into my workflow. When working on strategic initiatives or facing challenges in aligning our product goals, I often refer to the e-guide for guidance and refer to the examples for inspiration.

๐Ÿค“ Are there specific features or content within the e-guide that you find particularly valuable, especially in the context of setting up a product strategy?

๐Ÿ™‹โ€โ™€๏ธ ย The e-guide’s breakdown of vision, mission, and practical tips on establishing KPIs and OKRs is particularly valuable. The real-world examples make it easier to apply these concepts directly to our product strategy.

๐Ÿค“ Have you encountered any challenges or limitations in using the e-guide for your work, and how have you addressed them?

๐Ÿ™‹โ€โ™€๏ธ ย One challenge is ensuring the content stays up-to-date with evolving industry trends. To address this, I often complement the e-guide with additional resources to ensure our strategies remain current.

๐Ÿค“ Looking ahead, do you have any suggestions or features you would like to see added to the e-guide to enhance its usability or effectiveness?

๐Ÿ™‹โ€โ™€๏ธ ย It would be beneficial to have more interactive elements, like quizzes or discussion forums, to facilitate collaboration among product managers using the e-guide. Sharing experiences could further enrich the learning process.

๐Ÿค“ Thank you, Emily, for sharing your insights on how you use the e-guide, especially in the context of setting up the product strategy. Your feedback is invaluable for improving the platform.